Festive Focus

Festive Focus, Marketing Guidance

How to Leverage Giving Tuesday to Build Your Brand and Give Back

How to Leverage Giving Tuesday to Build Your Brand and Give Back As part of Crystal Vision Marketing’s Festive Focus: A Holiday Marketing Learning Series, we’re diving into the power of Giving Tuesday—a global day of generosity held the Tuesday after Thanksgiving. While it’s an opportunity to support nonprofits and community causes, it’s also a

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Festive Focus

How to Support All Types of Small Businesses This Small Business Saturday

How to Support All Types of Small Businesses This Small Business Saturday Small Business Saturday, held annually on the Saturday after Thanksgiving, is a powerful reminder of the value small businesses bring to our communities. From boosting local economies to fostering innovation, small businesses are vital. This year, go beyond shopping and think about how

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Festive Focus, Marketing Guidance

How to Show Gratitude to Customers This Thanksgiving

How to Show Gratitude to Customers This Thanksgiving Crystal Vision Marketing’s Festive Focus: A Holiday Marketing Learning Series Thanksgiving is the perfect opportunity for businesses to pause and reflect on what truly matters—your customers. These are the people who trust your brand, choose your products or services, and help your business thrive year-round. Showing genuine

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Festive Focus, Marketing Guidance

Strategies for Small Business Saturday Success

Strategies for Small Business Saturday Success Small Business Saturday is a golden opportunity for small businesses to shine during the bustling holiday season. Falling between Black Friday and Cyber Monday, this event encourages consumers to shop small and support their local communities. To make the most of this special day, you need a solid strategy

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Festive Focus, Marketing Guidance, News

The Link Economy: Why I believe Kris Kringle & Macy’s Had It Right

The Link Economy: Why I believe Kris Kringle & Macy’s Had It Right Your clients are just that, yours. If you do the right job, even if that means sending them to Schoenfeld’s or Gimbels, you’ll build a client for life. Read on for more! In 2009, I started my own full-service marketing and business

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Festive Focus, Marketing Guidance

How Small Businesses Can Compete with Big Retailers This Holiday Season

How Small Businesses Can Compete with Big Retailers This Holiday Season With the holiday season in full swing, small businesses often find themselves competing against major retailers with enormous marketing budgets and nationwide brand recognition. While it may seem like an uphill battle, small businesses have unique advantages that can help them stand out and

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Festive Focus, Marketing Guidance

Why Your Small Business Needs a Holiday Marketing Strategy

The holiday season is often the busiest time of year for businesses, big and small. Yet, many small business owners may wonder if developing a dedicated holiday marketing strategy is worth the time and effort. The answer? Absolutely. With the right approach, holiday marketing can help small businesses capture seasonal demand, increase brand awareness, and

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Festive Focus

Festive Focus: An Intro to our Holiday Marketing Learning Series

Festive Focus: A Holiday Marketing Learning Series The holiday season is upon us, and Crystal Vision Marketing is here to guide you through it with Festive Focus: A Holiday Marketing Learning Series. This eight-week campaign is packed with insightful blog posts and social media content, designed specifically for small and medium-sized businesses (SMBs) looking to

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